FULL-TIME: An Analysis – Tuesday, 28 November

Here’s what went on during the Tuesday morning plenary session, Sustainable mega-events: A distant dream?:

Play the Game 2017 - Plenary session: Sustainable mega-events: A distant dream?
The sustainable mega-events panel. Photo: Thomas Søndergaard/Play the Game

Harry Arne Solberg, Professor at Norwegian University of Science and Technology started the session. He spoke about why there are so many problems in relation to hosting major events:

Wladimir Andreff, Professor emeritus and President of the Scientific Council at Observatoire de l’Économie du Sport featured on our twitter account:

Atletas pelo Brasil is a non-profit organization that brings together athletes and ex-athletes of different generations for the improvement of sport. Raí Oliveira, President, said:

“Our vision: a country where everyone can have access to sports.”

“We want better sports for all, we want better governance, we want to create a real legacy.”

Play the Game 2017 - Plenary session: Sustainable mega-events: A distant dream?
Raí Oliveira speaking during the session. Photo: Thomas Søndergaard/Play the Game


Jules Boykoff, Lecturer at Pacific University, spoke about Anti-Olympics activism during a very colourful presentation.


Boykoff was also our guest on our daily live stream which you can watch below. To watch all other live stream interviews, click here.
















Minky Worden, Director of Global Initiatives at Human Rights Watch said some powerful words:

“Will we use sport as a lever for human rights, or will we look the other way?”

“We all want to enjoy the competition at the highest level… but we should never have a high cost in human rights and lives”


Head of Sustainability and Diversity at FIFA, Federico Addiechi, spoke, marking the first time a FIFA representative has attended the conference openly.

For many years, FIFA has declined invitations. This was the first time a representative has asked to attend.

“It is important everyone continue to assess our work critically and to hold us to account.”

“My commitment, that of my team and of FIFA as a whole, will not diminish.” – Federico Addiechi


“This is a social issue. This is not a medical issue.”

“With growing diversity in sports, we really get to a point where we need a body that represents athletes properly.”

“I lost my career, my Olympic moment.” 

Andy Brown, UK journalist who covered her story extensively, spoke as well.


Executive Director of World Players Association and UNI Global Union and labour and human rights lawyer Brendan Schwab on the UN’s four guiding principles on business and human rights:


Dr Simon Licen and Dr Scott Jetlicka spoke at Big Games in Small Spaces: What is the Impact? I caught up with them before their session to ask them which social activity they would be attending that night: Their answer is below!


Athletes and anti-doping: privacy and participation:

Daniel Westmattelmann, Research Assistant at Centre for Management, University of Münster spoke about the ‘superstar effect.’

“Minor differences in performance lead to large income differences.”

Nils Nurawski & Marcel Scharf, Senior Researchers/PhD Students at University of Hamburg/German Sport University Cologne – spoke about athletes assessment and knowledge of the ADAMS.

“Once in the system, you never are private.” – Nils Nurawski 

You can hear about what the ADAMs is below with this video with Marcel Scharf:

For more about ADAMS and the presentation at Play the Game, click here.


In a follow-up interview with On the Game 17, Stefan Löffler, Journalist and Chess Activist, said,

 “What are the benchmarks of a sport nowadays? Is there doping in chess? Absolutely. Are the players heard in the federations? Do they have voting rights? Absolutely not, just like in a lot of sports.” – Stefan Löffler

You can read more from this interview and about chess as a sport by clicking here.

Geoff Schoenberg, Research Fellow at Centre for Sport Research, Deakin University, spoke about understanding the applicability of good governance systems in developing sports systems and his research on governance in India.

Play the Game 2017 - Parallel session: Culture Matters: Governance around the globe
Geoff Schoenberg during his presentation. Photo: Thomas Søndergaard/Play the Game

In an interview following his presentation, Schoenberg described governance as:

“Governance is the process of providing oversight and direction to an organisation. Governance is about making sure things are done properly – that’s your conformance, your oversight role, making sure that CEOs are doing the job they’re supposed to be doing, the books are being properly audited… There’s also the direction element which is difficult to capture. How you say whether you’re providing good strategic advice or good strategic direction.”

He also said in regards to female representation in sports:

“Until you have women sitting at the table, you don’t have the full story.”

“There is absolutely no excuse for not having more women in sports governance. Part of this is changing the stereotype of what we think the skills are needed to be involved in sports governance.”

 “We need to go outside the traditional network and actively recruit women to be on board.”  – Geoff Schoenberg

At the main session, Experience Eindhoven: Innovation and value creation for sports and vitality, Arno Hermans, Founder of Sport eXperience, spoke about winners and losers in the era of technology. You can read extensively about this and in particular, tech doping, by clicking here.

The night ended with some innovation activities in Genneper Park, as well as Knowledge Café Sport Live, with music and presentations set up by the Knowledge Centre for Sport Netherlands.


On the Game 17 snuck out of our newsrooms in order to get a few opinions on who would win the Play the Game award this year. Here were some predictions:

That’s it for Tuesday. One more analysis to go! You can see all analyses, including Sunday and Monday, by clicking here.

See you tomorrow.

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